Sprint PCS is about to...score...with the NFL
Sprint is this close to closing a deal with the NFL that will let Sprint show NFL game highlights as well as advertise all over and during games (talks confirmed by NFL
, with whom still unconfirmed...but it's Sprint !!!). They won't be able to do any live broadcasting of the games though. That's reserved for ESPN since they have the rights to being broadcasting live on their phones in 2006.